Using YouTube To Discover Tomorrow's Talent

Although YouTube has only been around since February of 2005, the site, specifically designed to allow users to watch and share videos worldwide through the Web, has made a significant impact. Now the site is being used for another purpose: an industry tool for discovering new talent.

It's clearly working.  NBC's Carson Daly recently signed 20 year-old Brooke Brodack, known as "Brookers" online, to an overall programming deal after she became one of the most popular videos on YouTube with her video "Crazed Numa Fan!!!!," viewed over 1.4 million times since October 2005.

Although Brookers may be one of the first talents "discovered" on YouTube, an article in today's LA Times indicates she won't be the last.

Could this pave the way for future TV and movie wannabes? It certainly becomes easier to break into the entertainment business with sites like YouTube, as opposed to trying to get a foot in the door the old fashioned way.



Tags: Carson Daly, CarsonDaly, Crazy Numa Fan, CrazyNumaFan, YouTube

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1. I'm a regular @ youtube and would like to note that "Brookers" is funny in a couple of her videos but she not that talented. Some of her videos are just dumb and boring rambling. Carson could of chosen someone with alot more talent.
one being an actress named ryan star who fouled alot of users into thinking she was a random blogger named "littleloca". Check her out, she has real talent.

Posted at 5:09PM on Jun 19th 2006 by masalaman

2. be careful lypsyching to other peoples songs as the RIAA is starting to sue people who use copyrighted songs in their youtube videos - seriously!

Posted at 5:15PM on Jun 19th 2006 by Jeff Davidson

3. Correction: thats Stevie Ryan not ryan star

Posted at 5:15PM on Jun 19th 2006 by masalaman

4. Look who signed her, Carson Daly, has no talent so signing someone from You Tube just seems right for Carson.

Posted at 8:19AM on Jun 20th 2006 by mark josephs

5. What talent? Does she play an instument, write songs, sing or dance? Anything? Stupid video. Any 15 year old girl can do that.

Posted at 10:45AM on Jun 20th 2006 by Lisa

6. stevie ryan is a LOUSY actress. it's completely obvious she is fake from the first moment she is on (as littleloca, oohlala, etc.). and she's not funny. over-the-top stereotypes might work on some lame little kids nick show, but grown ups just think she's a talentless joke. her accents are fake, her "reading" of her lines is stilted and she doesnt have much camera presence. if you are looking for the next big star, keep looking.

Posted at 11:52AM on Jun 20th 2006 by j vid

7. Stevie Ryan is a great actress! She has all these characters, "littleloca", "TheRealParis", "Ooolalaa" and plus her videos. Brookers is okay, but stevie is pure, raw, talent.

Posted at 2:08AM on Jun 21st 2006 by Matt

8. You know what maybe it might be an idea to go back to Youtube’s routes when it was just filled with honest people making random videos and putting them up on the site to entertain each other.

I know I sure liked it allot more back then. The honesty of that site is it doesn’t matter how many views a video gets maybe the best video to ever grace the site is just sitting there with not even 100 views, it’s been ruined like everything does.

Posted at 1:56AM on Jun 24th 2006 by James Hutchinson

9. Hey! I like littleloca or should I say, I LOVE LITTLELOCA, better than brookers! Thats great for brookers though. You tube is better then TV!

Posted at 6:44PM on Jun 25th 2006 by PeanutButter

10. I think its great that brookers got signed by carson, and i think brookers vids are great... and i wish her much luck!!!

Posted at 5:18PM on Jun 26th 2006 by amanda

11. Stevie Ryan has style and talent like none other! I can't understand why she hasn't already been put on the Big tube! She's the greatest!

Posted at 8:06PM on Jul 16th 2006 by Helene

12. to number six you can't be that much of an adult if you can't do research and know that Stevie Ryan does read from a script she uses her imagination and her childhood background. she is a model and she does small acting jobs on comercials and small videos. and how is she FAKE? she was born, she bleeds, she lives and she will die and so will you does that mean your fake?

Posted at 12:18AM on Jul 17th 2006 by Jessica

13. Correction: I menat does not read from a script

Posted at 12:20AM on Jul 17th 2006 by jessica

14. Stevie Ryan is a genius

Posted at 1:20PM on Jul 18th 2006 by Andre Ramone

15. Stevie Ryan is amazing and I'm sure she will be signed shortly. Little Loca had my entire family fooled and we work in the business. She is beautiful and the camera LOVES her. I've heard of "Brookers" but have yet to check her out, too busy watching the many facets of Ms. Ryan.

Posted at 2:45AM on Jul 22nd 2006 by Dana

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