Brad Pitt's Birth Control Problem

Imagine for a moment Viacom Chairman Sumner Redstone kicking another high profile A-list male movie star to the Melrose Ave. curb and venting to the Wall Street Journal that there is no place on the Paramount lot for a production company that failed to lock down its name.
Composite of Plan B ad and Brad Pitt
Plan B, Hollywood (the production shingle partnering Brad Pitt, Paramount Pictures chief Brad Grey and, formerly, Jennifer Aniston), meet Plan B, New Jersey (a morning-after pill concocted by Barr Pharmaceuticals subsidiary Duramed). And only the latter, approved this week by the Food and Drug Administration (FDA) as an over-the-counter, 72-hour post-coital solution, seems to be punch lined with an ®, the ominous symbol for registered trademarks.

Given the long trajectory of medical research and development, you can bet Barr Pharmaceuticals got to the trademark table long before Brad, Jen and Brad's brainstorm. And although deep-pocketed firms like Barr can sometimes choose to sue over the trickier-to-prove adjacent use of a registered term, chances are they might just settle for a Brangelina TV commercial endorsement.
Almost makes you wonder if pal George Clooney disbanded his production partnership with Steven Soderbergh because he got wind of a new OBGYN method called C-Section Eight.

Reader Comments

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16. Brad should just hide in the car until Plan B Pharmaceuticals leaves the party. What's 30 minutes cowering in the Land Rover going to do? Hey, it worked for Angelina... he he he (good parenting skills!)

Posted at 5:23PM on Aug 27th 2006 by paula

17. I'm sorry, I know this has nothing to do with the subject of the article, but I am having such a hard time picturing Angelina as some Mother Teresa type woman. I can't erase the images of her kissing her brother on the lips, her being all over Billy Bob in front of the cameras as he's talking about how they f****d in the limo on the way over to an awards show (MTV maybe???), her talking about how she has multiple lovers at one time, and her treating her own father like dirt when she essentially has done the same thing, by hooking up with a married man, that she so condemns Jon Voight for. I don't believe that her and Brad Pitt didn't sleep together until Brad Pitt was divorced. For a woman as sexual as she herself admits she is, I find that part hard to believe. While I respect the fact that she has adopted children, I also feel that there are other children in our own country that need to be adopted. How come there are never any stars that adopt any special needs kids? They need just as much love and attention as a child from a foreign country. I am the parent of a blind kindergartener, and I wish I had the financial resources to adopt other children just like her, or with other disabilities. I just feel that if you have the millions of $$ that these celebrities have, they would want to help children with disabilities. I guess that would spoil their vision of "perfect family life". If there is such a thing in Hollywood. And one more thing, has anyone else out there noticed that almost every pic of these 2 together, Brad barely smiles anymore. But yet pics of him on the set of Oceans 13 show him smiling nonstop. I guess he doesn't like being led around like a little lap dog. Sorry for the long rant, that really had nothing to do with the article, just had to get it out.

Posted at 3:30PM on Aug 27th 2006 by AMD

18. Brad is my boy and all that but don't U think that picture of Brad is birth control enough. He looks kinda of weird in that shot, like very reptilian like don't U think? I would call all of this bad new around his name "The Jolie Effect."

Posted at 3:47PM on Aug 27th 2006 by Tyler

19. AMD covered it all, from my point of view. I've wondered if the press and public was suffering from memory loss about the kind of person Jolie clearly is. She has redeemed herself by adopting children from developing nations? I doubt it, and what role will these kids play after Jolie's natural birth children are fully in the family scene. Incidentally, is Pitt nothing more than a breeding stud? Why bother to ask? Wonder if he had to prove he isn't sterile before Jolie took him on. I have no respect for either of these people but of course, they really don't care, and anyhow, if people like me comment on our lack of respect, they simply wave one of their third world, minority kids at us to prove that they are good people. Disgusting that politicians are allowing themselves to be filmed in Jolie's company. The whole affair is disgusting and these people are a couple of overpaid twits. If they really want to do some good, let them help and even adopt disabled and/or needy children in their own country, or is it possible that no responsible U.S. adoption agency would approve them as appropriate adopting parents? Now I'm reading that Jolie wants to adopt another child from yet another country. I pity those poor children who will soon enough realize that they are nothing more than tokens for Jolie to present to prove she's a "good" person. The woman is wacko and Pitt is an idiot. But we continue to breathlessly read every printed word about their latest escapades done under the banner of doing good in the world. I'm disgusted at myself for ever reading about them. At some point, a respectable person of authority is going to call them out for what they really are. Nothing more than a couple of people who are exploiting the poor children in developing nations. And incidentally, what's wrong with Caucasian kids? Isn't this reverse bigotry in action? Why are all of the adopted children minorities and won't the children grow up and notice that their "parents" are from a different race and wonder why?

Posted at 12:27AM on Aug 28th 2006 by Geri

20. don't you think that would be just a little condescending towards mrs. redbone? like, that would fix everything?

Posted at 4:24PM on Aug 27th 2006 by jeez

21. Kepp it in your pants Brad

Posted at 4:48PM on Aug 27th 2006 by anon

22. To AMD: A child with a disability in the USA, have a far greater chance of survival, than a child from a foreign country. They have medical care, food , shelter and love from an adopted family. Children from foreign don't have these resources. Why rant about what country a child is adopted from? As long as that child will have a good life, should be more important, than where they came from. I commend you for taking care of a child with disability, I myself take of one with mental problems, but on another note, judging someone for what they did or did not do is not healthy. I don't see Angelina Jolie as being Mother Teresa. I only see her as a human being like the rest of us. Don't see Brad Pitt as lap dog, just see a man in love.

Posted at 5:23PM on Aug 27th 2006 by Rose

23. i agree with #15, i don't think brad is a lap dog. i think he is aspiring to be a better person, doing more for the underpriveledged, not just being all about hollywood. he appears to be happy now.

Posted at 5:38PM on Aug 27th 2006 by vicki

24. Rose, very well put.

AMD...... mabey they feel they do not have time to care for a special needs child with the busy lives they lead . Trying to raise a child with out handicaps is hard enough. A child with handicaps is im sure several times harder. I applaude anyone who can care for a handicaped/special needs child.
Mabey thats why they donate so generously to charities instead. I dont know this was just my thought.

Posted at 5:43PM on Aug 27th 2006 by DESERT RAT

25. To #12-Jeez
Do not underestimate the power of Mrs Redstone, and get the name of the lady correct 'Jeez". Not only is it about profits and profits of the movie studios, and in this case...Paramount, but the behavior of actors that could lead to their 'creative suicide'.
I am Jewish, do u, "Jeez' have an issue with Jolie adopting a Jewish baby? You conveniently side-stepped my question.

Posted at 6:36PM on Aug 27th 2006 by Jordan

26. I would really like to know why on earth several people have tried to compare Angelina Jolie to mother teresea? Stars have two personas: one personal and one public. Angelina Jolie does seem to be a very caring person and is trying to do her part to help disadvantaged people. On the other hand, from what I have read of mother teresea, she was definitely not the saint people keep trying to make her. Unless you would join her religion she would not help you. I am sure she was hard working but my question is at what? Yes it was very admirable to help people that needed it but I would think that should have been its own reward. Trying to force someone who is starving to change religions so they can eat does NOT sound charitable to me.

Posted at 9:22PM on Aug 27th 2006 by Sharon

27. Jordan...Who appointed Sumner Redstone the watchdog over celebrities? And what exactly did Tom Cruise do to get him self "fired"? Was he the one with the open BOTTLE of tequila driving around MELibu? Oh, that's right...He wasn't. Was he the one caught feeling up a little boy on his ranch? Oh, that's right...He wasn't...

So, Tom Cruise is a bit eccentric...aren't they all?!? He's isn't hurting anyone and I don't see any chains on Katie Holms...

Posted at 9:27PM on Aug 27th 2006 by pf

28. It's wonderful to know that a child has a better opportunity at life once adopted. No matter who has adopted them as long as they are in a loving and safe environment. However, how can so many people look up to somebody who conceived a child with somebody while still married to another. Of course we don't know all the details but the facts are clear in the proof that their baby was conceived before a divorce. Unless it was premature. Which it wasn't. Not too many people seem to consider this and instead are star struck by beauty. This is a strange hook-up as are all of her hook-ups. And I am sure that if this had happened to somebody close to you, you would be outraged and offended. Instead, since this is celebrity, all morality goes out the window and the publicity should show more outrage. What is happening to the core of our moral values. People get hurt from adultery. Even celebrities. :(

Posted at 9:43PM on Aug 27th 2006 by Lily

29. so all this was just to say that Brad Pitt's company and a birth control pill have the same name? wow

Posted at 9:46PM on Aug 27th 2006 by Julia

30. Jordan, I would agree with your comments if Jon voight had been a real father in anything but provided a bit of DNA. However, when he left his daughter when she was just an infant and dropped in erratically and infrequently for a paternal visit, he stopped having any rights to expect being treated as a fathers.

Fathers, like mothers need to be physically around to take care of their children. It is a medically documented fact that infants need to be held physically in order to thrive. Giving infant food and changing their diapers is actually not sufficient. Where was Jon Voight to give 7 month old Angelina the cuddles she really needed when she was a baby? For that matter, where was JV when 12 month old Angelina first started picking up stuff and stick it in her mouth, to make sure she didn't choke on small objects? Where was JV when 13 month old Angelina started walking and climbing to make sure she didn't fall off the high chair and hurt herself? Where was JV when 3 year old Angelina was old enough to open bottles of shampoo or bleach and drink them? Where was JV when 5 year old Angelina wanted to cross the road each day to make sure she checked for traffic and didn't just run across the road? Where was JV to do the thousand and one things that fathers who love their children do to take care and raise their children? quite simply, JV was anywhere but THERE.

Many husbands LEAVE THEIR WIVES, but fathers are around with regular contact with their children, even when they no longer love the mothers of their children. They see their children every few days splitting the care taking duties with the mother, even if they can't stand their children's mother. They take their children to the park or the zoo and hold their hand so that they won't run across the road. They call out warnings and say "Not too high", to make sure the children don't hurt themselves by falling etc. Where was JV in the role of the father?

When JV left Angelina - (as he himself has admitted) and showed up as an erratic and infrequent presence in her life, he abrogated his RIGHT to be a father - because when you ABANDON your child, you are essentially saying to your child, I DON'T CARE WHETHER YOU LIVE OR DIE. I don't care whether you get killed when you cross the road, or drink bleach by accident or choke to death or fall off the swing. If he hasn't fulfilled the most basic requirements of fatherhood, why should he now expect to be seen as Angelina's father. He isn't except for the bit of DNA and he has been acknowledge as such - for that DNA.

Mrs Summer Redstone, 43 years old, who is an EX-teacher and has probably met plenty of kids who have major dysfunctions because their fathers had ABANDONED them, would know exactly what Angelina had to live through. And my guess is, she would respect how Angelina has grown up, stop trying to please a MAN just because he gave her a bit of DNA and built a life for herself.

Posted at 10:11PM on Aug 27th 2006 by Lylian

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