The Hoff Hawks His Frocks

8/6/2007 1:48 PM PDT
When TMZ spotted David Hasselhoff in a t-shirt with his own mug on it, we just thought he was a self-promoter. Turns out, he's a self-promoter wearing a t-shirt with his picture on it -- that he sells on his website! Now that's marketing!

There is a whole line of Hoff themed t-shirts available on Other styles include phrases like, "I Got Hoff in Vegas" and "Take It Off 4 the Hoff." Ew and ewww!

In addition to the shirts, there are DVDs, signed photos and the Hoff's hit autobiography -- "Don't Hassle the Hoff." Looks like he's got all your Hoff needs covered!