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Madonna and Guy

Want You to Buy the Hype

7/7/2008 3:01 PM PDT BY TMZ STAFF

Never forget -- Madonna is the master at using the media to her advantage, and the current are-they-or-aren't-they divorcing drama is no different. Now we're hearing Guy and Madge's peeps have been planning this for months, hoping the hubbub will sell more tickets to her upcoming tour.
Hype
Well-placed sources tell us the Ritchies plan to officially split in November or December -- after the Mrs.' upcoming "Sticky and Sweet" world tour. Why? Big bucks. The concerts are expected to earn close to $300 mil worldwide, and they've decided to ear mark that to provide for their three children's future.

And it gets better ...

There is a whole PR strategy that has been in place for some time. We're told the Material Girl will be "very visible" in the months leading up to the tour to "generate a lot of publicity." That's when "news" of the marriage's demise would slowly leak out, causing tongues to wag -- and Madonna to be on the cover of papers and mags around the world.

The marriage, we're told, has been effectively over for some time. The couple are friends, and have realized that it is in both of their interests to make a pile of cash from this tour. No working things out here -- our spies say rumors of reconciliation are "garbage." One person told us, "She is simply playing the media -- and the public -- as usual."
92 COMMENTS

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91.

meg    

It's over for her. The tide of public opinion has changed. T'would be better to go out on top, not chase eternal youth though many plastic surgeries. At some point all women have to choose between their face and their ass, and she is no exception... she made the choice for her body to be thin and now her face looks old and haggard beyond her years.

Hang it up, M. And by the way, Guy is hot, and will bounce back after she's out of his life. She will go down quickly.

2241 days ago
92.

*****    

oo whatever ,i donr give a dam

2214 days ago
Previous 15 Comments | 1 | 2 | 3 | 4 | 5 | 6 | 7

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