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Philadelphia Cream Cheese

No WHEY We're Advertising

on 'GCB'

3/7/2012 10:50 AM PST BY TMZ STAFF

0307_phili_gcb_logos_ex
Kraft Philadelphia is seriously cheesed off over the direction of ABC's new dramedy "GCB" -- telling TMZ, the cream cheese company has decided to yank ALL of its advertisements from the controversial show.

A rep for the company tells us, "Philadelphia has decided to pull its advertising from GCB ... We have received a few complaints from consumers and their opinions about our advertising are important to us."

The rep adds, "We have recently decided to redirect our advertising to other programs."

"GCB" -- based on the book "Good Christian Bitches" -- has come under fire for its arguably derogatory portrayal of Southern Christian women.

As we first reported, NY Councilman Peter Vallone has already called for his constituents to boycott the show

107 COMMENTS

No Avatar
61.

Ann    

I will watch the show but will not buy their cream cheese

896 days ago
62.

Mike    

"Arguably derogatory?" TMZ, are you kidding?

896 days ago
63.

Majestik    

Welcome to the world of PC. Where freedom of speech allows you to speak your mind, give your opinion as long as it does not offend anyone.

896 days ago
64.

jrcole    

how stupid the cream cheese company is .this is a FUNNY show and i am a christian southern woman and i liked the show it is funny and believe it or not correct in some of the ways women are they hold grudges from high school they talk abt everybody and men cheat.boycott something else

896 days ago
65.

Tiredofthe BS    

Conrats Philadelphia...because you WON'T advertise on this show, I WON'T be buying your product anymore. The road goes both ways.

896 days ago
66.

Barb    

More crappy TV.

896 days ago
67.

Pierce Aero One    

Stopped buying that brand of cream cheese ages ago. Found better quality, at lower prices. That simple.

896 days ago
68.

Amanda    

As a southern woman myself I absolutely love this show! And to the people that are offended.. The truth sure does hurt, don't it?

896 days ago
69.

cam    

It was a funny show. Going to be a new soap opera. People need to relax a bit.

896 days ago
70.

eka    

I love this show! It is hilarious, a great parody of southern christian women.

896 days ago
71.

laura    

I live in Dallas....no one here is talking about this other than this is a funny and pretty good show. Hey it's true-there are bitches everywhere especially in relion as they are toooo good to bother with anyone not in their sect. hummm

896 days ago
72.

A    

Hmmm...interesting. It's called a satire about something that they need a satire about. These are how so many of these women act. Do you honestly think it doesn't happen? The show is not meant to be taken seriously.

896 days ago
73.

Brittney    

This is thanks to OMM(One Million Moms) these women are nuts and harass any company that advertises during television shows or radio shows that they think are against the "christian way" which is not true at all. I didn't watch this show but this group OMM is the same group that attacked JCP for using Ellen as a spokeswoman because she is gay the same group that attacked a magazine for having a tiny picture of a cake topper which had two men on it instead of a woman and a man, they have recently went after the archie comics for having a gay wedding pictured on the cover. This is sad we are supposed to be teaching our children LOVE not HATE...this group is all about the hate and has nothing to do with being christian or following god's will. They are sick and twisted and need to be stopped. If you agree you can join the group 1 million Moms Against One Million Moms on facebook.

896 days ago
74.

lori    

Guess that means that I will be boycotting Philadelphia Cream Cheese. Seriously, did they watch the show? All it does is parody those folk that hide behind their religion while living a less than Christian lifestyle. The show says nothing negative about Christianity. Maybe too many folks identified with these ladies...maybe that's the real problem.

896 days ago
75.

Laura    

I watched this show today. Eh. There was so much going on it was hard to get into the story. There are worse shows than this on TV.

896 days ago
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