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Michael Jackson Estate

JOINS PEPSI!

Deal with the Devil?

5/3/2012 11:50 AM PDT BY TMZ STAFF
Exclusive Details

0503_michael_jackson_pepsi
Michael Jackson's Estate has just made a huge deal with Pepsi -- the company whose 1984 commercial arguably ruined his life, and some say it's a deal with the devil.

You'll recall, MJ's hair famously caught fire during a pyrotechnic mishap while filming the commercial -- causing severe burns on his scalp that led MJ to become a hardcore prescription drug addict ... and that addiction eventually led him to Dr. Conrad Murray.



The MJ Estate feels Pepsi is the right company to join forces with for a couple of reasons.  First, Michael himself worked with Pepsi twice after the incident, once in 1988 and again in 1991, so the singer obviously didn't hold a grudge. And a spokesperson for the estate tells us, "We're here to market the re-release of the 'Bad' album and Pepsi is the most effective place to do it."

But lots of people blame the Pepsi shoot for putting MJ on a drug-fueled path of self-destruction -- including one of the singer's former managers Frank Cascio, who said MJ was introduced to Demerol (a heroin-like opioid) following the accident ... to help deal with the pain.

The Jackson/Pepsi promotion will vary country-to-country -- but will include a TV commercial, special edition cans with Jackson's image, and chances to win downloadable remixes of Jackson's songs.

208 COMMENTS

No Avatar
106.

black or white    

this is dedicated to the one i know will have this post deleted...

human error.

NOOooo jughead! this is where you are WRONG, again...


"THOSE SAME FUNNY HATEFUL PEOPLE WILL BE JOINING THE REST OF THE WORLD BUYING PEPSI!!!!"

INCLUDING "YOU"!!!


everyone will not be joining the rest of the world. your mind is totally burnt out! there are so many people waking up and seeing the truth these day. your king no longer hypnotises the masses, only the truly burnt out victims such as yourself.


"YOU WILL BUY PEPSI" because you are part of the problem. everyone else will buy what they actually like.

IpAd

797 days ago
108.

Paul    

Film "Man behind the Myth" shows the truth about MJ and the truth about the media.

http://www.youtube.com/watch?feature=player_embedded&v=dgfkja4g-Zo#!

797 days ago
109.

aspire    

I'll be buying loads of Michael Jackson Pepsi Cans for my personal collection...


I miss you MJ

797 days ago
111.

Marie    

Michael Jackson's drug problems started after the Chandler family extorted him with the false allegations of child molestation.

797 days ago
113.

kim    

Ah Daybreaker, this is where you are wrong. Because if TMZ would just do their damn job with their website, and it can be done, on the multiple nics to 1 user and the cloning, their wouldn't be much hate posted here. But they will not because they want the hits. Compared to alot of more tabloid websites they are loosing their number of people who comment, and not just on MJ stories. On all of them. So that makes one hungry.
And as for the saying MJ brand is not popular, than you must have been living under a rock lately. Because anything with the MJ brand on his has been selling. Guess you need to call up the Cirque De Soleil people and ask them was it all cardboard figures that have been filling up the places where the shows are performed at. Gees. These Pepsi cans will definitely sell and Pepsi and the MJ Estate must a very good business deal. Both will win in this situation.

797 days ago
114.

HumanNature    

CORRECTION:

kim


GREAT POST!!!!


I AGREE WITH YOU 10000000000000000%


PEPSI IS LAUNCHING THE KING OF "PEPSI" IN CHINA!!!!!


RIGHT THERE ALONE, IT WILL SURELY SELL OUT!!!


THIS IS A "BRILLIANT" BUSINESS DEAL!!!!!


LONG LIVE THE IMMORTAL KING OF "ALL" MUSIC, MICHAEL JACKSON

797 days ago
115.
116.

SaraJane    

Michael Jackson is the BEST of the past thee present....
and THE FUTURE

797 days ago
117.

MiMi    

Deleted??


Then how come my post still shows on my profile?

Do your posts still show on your profile?

My bad, you don't have a profile........

796 days ago
118.
119.

Paul    

Love for this video:
"Man Behind the Myth".

http://www.youtube.com/watch?feature=player_embedded&v=dgfkja4g-Zo#!

796 days ago
120.

Daybreaker    

Can some one tell me why MJ only had boys sleep over ?

Can some one tell me why he had a boy doll in his death bed and only boy pictures on display and no girls?

Can some one tell me if he had any of his children pictures on display in his bedroom or in his drug room?

I wonder if he ever took a look on his children's pictures before he asked to be injected with Propofol?

796 days ago
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