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TIME Magazine

Grumpy Cat Photo Rip-Off

Was a 'Coincidence'

3/30/2013 9:40 AM PDT BY TMZ STAFF
EXCLUSIVE

0329_grump_cat_bullet_articleTIME magazine is offering a limp excuse for its new Grumpy Cat photo spread -- telling TMZ the fact that it appears to be a flagrant and shameless rip-off of some lesser known feline photos is a total coincidence.

The other spread -- featuring an Internet celeb cat named Lil Bub -- first appeared in Bullett Magazine back in October. The TIME piece ran last week.

And the similarities are glaring -- down to the actual poses and the matching pink backgrounds.

The people at Bullett are understandably pissed, telling us, "Inspiration is one thing, but some of these photos are nearly identical. If it was indeed a copycat, it shouldn't have happened in the first place."

0329_grump_cat_bullet_article2
The art director behind the Bullett piece adds, "It's not about the money. It's more the lack of journalistic integrity and general laziness, the mere audacity that they thought no one would notice.”

For TIME's part, the mag's rep would only call the similarities "a complete coincidence."

We've reached out to Elizabeth Renstrom, the photographer of the TIME spread, so far ... no word back.

So we gotta ask ... you buyin' what TIME's sellin'?

60 COMMENTS

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16.

buggaz    

Since when has TIME ever been original?

540 days ago
17.

thisisme3    

Grumpy cat is awesome.

540 days ago
18.

jay26mc    

Who cares? They're cat pictures.

540 days ago
19.

Deweycheatemandhow    

So with all this cattiness, is anyone donating anything to cat rescue groups? Time? Bullet? You people are getting the attention you want so pay up.

540 days ago
20.

xrodriguez    

I would have never get to hear about this magazine or this other cat if it wasn't for this and is just a pink background let it go ... journalistic integrity .. is a pink background! !

540 days ago
21.

Lee    

Time is a crappy rag anyway. Very little journalism there.

540 days ago
22.

PictureUp    

so was Grumpy Cat was the first ***** Harvey's touched in decades?

540 days ago
23.

Amber S    

How many ways can you photograph a cat tho?

540 days ago
24.

Boing!    

You freaks got it completely backwards. Grumpy cat is world famous and a phenomenon. Looks like Lil Bub is using controversy to up his status

540 days ago
25.

kells    

This is a story? No.

540 days ago
26.

ariel    

I take pictures of my kids the first day of school with their backpacks I hope nobody else does. (eyeroll)

540 days ago
27.

cc05    

I love them both..lol...

540 days ago
28.

lmhilly1971    

They are both adorable....so who cares

540 days ago
29.

VictoriaGirl    

Rip off or coincidence? Who cares, those are 2 adorable cats.

540 days ago
30.

Kookla    

Wtf???

540 days ago
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