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TIME Magazine

Grumpy Cat Photo Rip-Off

Was a 'Coincidence'

3/30/2013 9:40 AM PDT BY TMZ STAFF
EXCLUSIVE

0329_grump_cat_bullet_articleTIME magazine is offering a limp excuse for its new Grumpy Cat photo spread -- telling TMZ the fact that it appears to be a flagrant and shameless rip-off of some lesser known feline photos is a total coincidence.

The other spread -- featuring an Internet celeb cat named Lil Bub -- first appeared in Bullett Magazine back in October. The TIME piece ran last week.

And the similarities are glaring -- down to the actual poses and the matching pink backgrounds.

The people at Bullett are understandably pissed, telling us, "Inspiration is one thing, but some of these photos are nearly identical. If it was indeed a copycat, it shouldn't have happened in the first place."

0329_grump_cat_bullet_article2
The art director behind the Bullett piece adds, "It's not about the money. It's more the lack of journalistic integrity and general laziness, the mere audacity that they thought no one would notice.”

For TIME's part, the mag's rep would only call the similarities "a complete coincidence."

We've reached out to Elizabeth Renstrom, the photographer of the TIME spread, so far ... no word back.

So we gotta ask ... you buyin' what TIME's sellin'?

60 COMMENTS

No Avatar
46.

hellooo!!    

Luv ya Grumpy!!!! :*

535 days ago
47.

loe    

Copycat grumpycat lol

535 days ago
48.

Holly    

NO! Do not dare call Lil BUB a lesser-known. Vice Magazine has an entire movie called Lil BUB & Friends coming out for Sundance that includes Grumpy (Tardar Sauce) - but they have met even.

534 days ago
49.

CristianoRonaldo    

Haha

532 days ago
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