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Rick Ross

Reebok Gives Rapper

The Boot

4/11/2013 1:04 PM PDT BY TMZ STAFF
EXCLUSIVE

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Rick Ross
just learned a hard lesson about rape and money ... you embrace one, you lose the other ... because he was just DUMPED by Reebok.

As TMZ previously reported ... Ross has taken a ton of heat for his song, U.O.E.N.O ... in which he happily sings, "Put Molly [Ecstasy] all in the champagne.  She ain't even know it.  I took her home and I enjoy that.  She ain't even know it."  Translation -- date rape.

Reebok tells TMZ ... "Reebok holds our partners to a high standard, and we expect them to live up to the values of our brand.  Unfortunately, Rick Ross has failed to do so."

Reebok goes on:  "While we do not believe that Rick Ross condones sexual assault, we are very disappointed he has yet to display an understanding of the seriousness of this issue or an appropriate level of remorse."

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306 COMMENTS

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61.

tahoegeminii    

isn't this one of the rappers Mariah Carey is all hot for these days-that figures she's a fame drooling scab as well

467 days ago
62.

Jessica    

Values and Rick Ross in the same sentence? HAHAHAHAHAHA! Good for Reebok!! What a douche.

467 days ago
63.

Marie    

They had him dropped from the TEAM!

467 days ago
64.

o2d2    

I think there is a typo in this article TMZ. Is it rap or rape? I think you mean rap.

467 days ago
65.

CheriShortCake    

Do you really think Reebok cares what he raps about? They only dumped him to save face. 90% of the things rappers rap about is disgusting and lewd.

467 days ago
66.

Buck Runner     

Funny but if he had made a song about shooting her in the face instead Reebok would have been just fine with it. Until they can be just as vigilant about a song mentioning violence then they are hippocrits.

467 days ago
67.

Wow ...    

Good move Reebok!

467 days ago
68.

HfromDublin     

GOOD!!!

467 days ago
69.

Stop It    

That's nothing for a dude that's on top of the rap game. He won't miss that cash one bit. I'm hoping this will stop some of his sells. One of the most fake clowns I every seen

467 days ago
70.

PureRadiance    

Why was this rapper a spokesperson for reebok Anyway. They usually have athletes who are in shape, not fattys who try to talk/sing.

467 days ago
71.

se9f    

Replace all the mysoginy in his raps with references to blacks or gays, and everyone would be screaming. But it's just a woman, right? Rape is a Hate Crime

467 days ago
72.

joethaplumber    

He got dropped by Rocko and Reebok and he ain't even know it. smh haha

467 days ago
73.

Niko Setefano    

Reebok don't care about what officer rick Ross says. He was rapping bout hustling cocaine and shooting people. theyre just trying to make themselves look like noble heroes by letting him go because of the rape survivors crying about it

467 days ago
74.

Ms. Everlast    

His music sux either way

467 days ago
75.

joethaplumber    

He got dropped by Rocko and Reebok and he ain't even know it!!!

467 days ago
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