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Duckhorn Sues Duck Commander

WINE WARS!!!

12/24/2013 8:58 AM PST BY TMZ STAFF
EXCLUSIVE

1224_duck_horn_duck_commander_wine_article_tmz

Duck Commander is being sued by a high-end Napa winery with a simple premise ... if it walks like a duck ... then we own it.

Duckhorn Wine Company claims in a lawsuit -- obtained by TMZ -- its expensive, ultra-premium wine brand -- which goes to nearly $100 a bottle --  is being diluted by Duck Commander's cheap, Walmart line of vino -- which goes for $9.99.

Check out the two labels.  Duckhorn claims customers are getting confused by the 2 and buying the cheap stuff at its expense.  What's worse for Duckhorn ... the company claims when you search online for duck and wine, all you see is Duck Commander. 

And here's what really pissed off Duckhorn, which sold its wine years before Duck Commander.  The D.C. blends cheapen the brand, with names like Triple Threat Red Blend, Wood Duck Chardonnay and Miss Priss Pink Moscato!

And to add insult to injury, Duckhorn grouses when Duck Commander launched its brand, it threw a drunken, redneck party in hoity-toity Napa ... a stone's throw from Duckhorn's vineyard.

Duck Commander scoffs at the lawsuit ... claiming that Duckhorn has no monopoly on the word "duck."  They cite other duck trademarks, such as Long Duck, Duck Shack, Ugly Duckling, and Duck Duck Goose.  But our favorites ... Orthoducks and Ducklebery Grunt!

A judge has yet to rule.

172 COMMENTS

No Avatar
31.

CremeBrulee    

I'll have the Ten Buck Duck.

301 days ago
32.

BB not bb    

People looking for high end wine are not going to go browsing around Walmart for it. I remember there used to be a Cold Duck sparkling red wine that would stain your teeth blue. I think that was about $6 a bottle.

People who shop in Walmart probably don't spend $100 on a bottle of wine or even read up on those kinds of wines to know they exist. The y shop by presence of Duck Commander logos.

301 days ago
33.

dyls_E    

That is just poor marketing on their behalf. They don't own the copyright for ducks....

301 days ago
34.

Mickey    

I can promise you that whine lovers are not mixing the 2 whines up. If anything, duckhorn are the ones who are benefiting from people thinking that they are duck commander whine..... this lawsuit is completely ridiculous and I hope the judge throws this out, and tells duckhorn to stop being jealous that redneck whine is outselling your fancy whine

301 days ago
35.

Mayu    

Duckhorn are idiots. You have a trademark on Duckhorn... not the word duck. The bottles don't look anything alike, the trademarks don't resemble each other in the least... trust me... no one is going to mistake Duck Commander for that sh!t drink called Duckhorn

301 days ago
36.

Jennifer    

These wine labels are nothing alike. Duckhorn needs to relax, there wine is much better than the other and wine drinkers know the difference. It seems like a waste of money, but a lawsuit is probably cheaper than a commercial.

301 days ago
37.

KnuckleDragger    

"Duckhorn grouses..." - that's some funny sh*t!

301 days ago
38.

Bob    

The company is probably going to sell more bottles with people wanting to buy duck commander bottles and buying their wine by mistake

301 days ago
39.

roll3567    

sorry duck (horn) u outta luck. btw, napa sauvignon blanc is a joke.

301 days ago
40.

ChrisH    

And I bet the $10 bottle tastes as good as the $100 bottle.

301 days ago
41.

Observer    

I just googled "duck wine" and Duckhorn Vineyards is at the top of the list, followed by Duck Commander. What's the problem? $100 wine people and $10 wine people won't confuse the two. Lighten up Duckhorn!

301 days ago
42.

DirkDiggler    

I've heard of ' 3 Buck Chuck' but ' 10 Buck Duck'?

301 days ago
43.

spearit    

If people confuse these bottles of wine than they have already had too much to drink.

301 days ago
44.

MiBones    

If you mistake Duck Commander wine for Duckhorn wine.......you just might be a redneck.

301 days ago
45.

Lisa    

This will be tough for Duck Horn to win.

301 days ago
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