Bling H2O: Say What?

10/18/2006 12:43 PM PDT
Just when the word "bling" had finally run its course, along comes Bling H2O.

Sold as a high-end, über-fashionable bottled water, Bling H2O is the brainchild of Hollywood writer-producer Kevin G. Boyd. After spending time on studio lots observing celebrities treat their bottled water as a fashion accessory, Boyd decided to create the Cristal of bottled water. The brand features hand-crafted bottles decorated with Swarovski crystals and commands $35 each. At that price, the water is definitely going to be kept in the hands of those who are screaming to be noticed.

So if you're looking to impress folks with your ability to spend way too much on water, just pick up a bottle of Bling H2O and watch them stifle their laughter as they buy themselves dinner instead.