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Virgin Sues Over Hudson Crash Prank

1/27/2009 5:07 PM PST BY TMZ STAFF

Virgin AmericaVirgin America is suing a company that allegedly created a phony ad, making it look like Virgin was trying to profit from the US Airways crash.

According to the suit, filed yesterday in Federal court, Virgin claims Adrants Publishing posted an ad on its website, Adrants.com, showing a photo of the jet planted in the Hudson River, with the caption, "The Hudson Crash: Just One More Reason to Fly Virgin."

The suit claims a honcho at Adrants said, "We've seen Virgin turn ugly situations to its advantage before, making it [the fake advertisement] very much in keeping with the Virgin brand persona. The only thing saving the tribute from being in terrifically bad taste is the fact that no one lost his or her life in the crash. So woot! -- slather your big reds all over those news shots, V."

Virgin says the ad damages its good name and is suing for, among other things, defamation.

Adrants maintains it was all just a spoof.

We spoke Adrants, they say they didn't create the ad, they just posted it on their site after someone sent it to them.

24 COMMENTS

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16.

James    

Way to go

1906 days ago
17.

$0.02    

LOL

Yeah Delta just does long take offs on short runways and kills all the pasengers! I will stick to the folks that actually made "water landing" jets, a reality!

1905 days ago
18.

Sharon    

I would beg to differ on such advertising.....I would say this is another reason to fly US AIRLINES.

1904 days ago
19.

At least get the story straight    

@TMZ The ‘company’ in the article did not create the ad. Get your facts straight. The 'company' is an advertising and marketing blog that has ads submitted to it, of which this was one.

1904 days ago
20.

Ugottabekiddingme    

I hear adgabber.com is discussing this ...HILARIOUSLY!

1904 days ago
Previous 15 Comments | 1 | 2

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