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Kim Kardashian --

Sex Tape Deal

Goes Limp

9/24/2011 6:00 AM PDT BY TMZ STAFF

Deal Goes Limp
The mystery buyer gunning for Kim Kardashian's sex tape came up short where it matters most ... in the wallet ... because Vivid Entertainment has officially REJECTED his $20 million offer to take the tape off the market.

Vivid honcho Steve Hirsch tells us, "We were offered $20 million for the Kim tape but have decided that we are going to hang on to it ... for now."

He adds, "Although the offer that we ultimately received was substantial, when I realized that it wasn’t Kim it became less appealing. Kim is a superstar and if it were to be sold, it should be to her."

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