Piven, Spade and Lovitz's SuperEXcellent Night

With the opening of Kitson Men, male celebs are getting to experience the joys of a photographed shopping trip just like Lindsay, Paris and Nicole have enjoyed for years.

On Wednesday, metrosexuals (remember that word?) like Jeremy Piven and, er, Jon Lovitz came out for the launch of Krista Allen's, the actress formerly known as George Clooney's girlfriend, t-shirt line called SuperEXcellent at the brand new Kitson Men shop.

Lovitz's former "SNL" co-star David Spade, who, believe it or not, used to date Krista as well, and Chris Farley's brother were also on hand for the fashion frenzy.