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KISS My Ass!

3/23/2007 10:55 AM PDT BY TMZ STAFF

A surgically-healed Gene Simmons took to the marquee of New York's Hard Rock Cafe on Thursday to unveil the assvertising campaign for the second season of his A&E reality show, "Family Jewels."
Gene Simmons
The 57-year-old KISS frontman, with the help of a bevy of bootylicious babes in black undies, definitely got a rise out of the Manhattan crowd. Bottoms up!

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