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The Situation

Sues Abercrombie & Fitch

Over Humiliating Diss

11/16/2011 4:00 AM PST BY TMZ STAFF

The Situation - Abercrombie and Fitch lawsuit
The Situation just turned up the heat in his ongoing feud with Abercrombie & Fitch -- filing a lawsuit against the clothing company ... 3 months after it publicly offered him money NOT to wear its clothes.

You'll recall -- A&F made a public ploy to distance themselves from the Situation back in August, offering him a cash bonus if he agreed never to wear Aber ever again.

Sitch just filed a lawsuit in Florida, claiming Abercrombie has infringed on the GTL and the Situation trademarks, through its bogus advertising ploy and by selling T-shirts with the words "The Fitchuation" and "GTL...You Know The Deal" emblazoned on them.

Sitch wants at least $4,000,000 in damages. Calls to A&F were not returned.

85 COMMENTS

No Avatar
16.

jack     

smarter than i thought, the reality gig can't go on forever.

1019 days ago
17.

the artist formerly known as hand turkey    

When I was teenager A&F sold clothing for old farts and Banana Republic sold safari sh¡t.

1019 days ago
18.

Kari    

This guy needs to get over himself. His 15 minutes of fame are about over, anyway.

1019 days ago
19.

serge81    

Poor Situation, the audacity of A&F to infringe upon his trademark slogans. Why is there so much hate in all of y'alls comments? Yes, he's a moron, yes he has every STD in the book, but at the end of the day, he is getting more tail than Hefner. The Situation is the embodiment of the new American Dream, don't go to school and just get a reality show. I say "You go Sitch!"

1019 days ago
20.

lisa    

Well, Snookie did say he was broke.

1019 days ago
21.

Mandy    

I hope he wins!! A&F should be grateful to their customers.

1019 days ago
22.

bagladey    

How do you spell BROKE?

1019 days ago
23.

billybob    

These Italo Jersey Juiceheads are la Familia, but without any moral and everyone is Fredo.

1019 days ago
24.

janet    

Of course A&F won't return phone calls. It's a bogus lawsuite and they are laughing their asses off at him.

Sorrentino, give it up. You're already loosing.

1019 days ago
25.

ManiacalZebra    

If that loser is suing someone, they must be quite worthy of my business!

1019 days ago
26.

EMB    

Snooki says hes a broke ass, looks like it could be true trying to get 4mill.

1019 days ago
27.

Tommy    

Hey Situation --- You Are One Big Douche Bag.. I mean One Big One!!!! Ya useless prick. Go Away!!!

1019 days ago
28.

Jackie    

ROFLMAO!!!...what a prick

1019 days ago
29.

MZStitch    

I hope the talentless "The Situation" wins actually, someone needs to take down this low morality clothing store.

1019 days ago
30.

karlew    

Maybe he's realized he's a no talent idiot who got way luckier than he deserved and he better grab as much cash as quick as possible before this is all over. If he had been smart he would have teamed up with A&F and made more than 4 mil working with them on an anti Sitch campaign. Would have been brilliant but this douche had to let his ego get in the way.

1019 days ago
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