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'Price is Right'

NAILED For MILLIONS

In Pregnant Model Lawsuit

11/22/2012 5:26 AM PST UPDATED: 11/22/2012 8:23 AM PST BY TMZ STAFF
EXCLUSIVE

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The jury that found a former "Price Is Right" model was fired because she got knocked up just gave the beauty a huge parting gift ... $7 MILLION in punitive damages.

Brandi Cochran sued the show for allegedly harassing her and ultimately giving her the boot when she got pregnant. She claimed she was called names including "wide load."

Earlier this week the jury awarded Brandi $775,000 in damages, but then heard testimony about possible punitive damages, which serve as punishment for intentional wrongdoing.

Let's just say ... the jury found PLENTY of wrongdoing, because it just smacked the show with punitives to the tune of $7,763,440.

Maybe they'll change the end of the show and say, "Remember to spay and neuter your models."

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PIR Executive Producer Mike Richards released a statement on the show's website, calling yesterday "a tough day for The Price Is Right and its staff."

In the show's defense, Mike describes one model who went through two pregnancies on the show -- and writes, "If we don't like pregnant models, we sure have a funny way of showing it."

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