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Paul Walker's Cologne

Sorry for Airing Ad During Soccer Game

12/3/2013 1:10 PM PST BY TMZ STAFF
breaking news

1203_paul_walker_cool_water_tmz
The cologne company that aired a commercial featuring Paul Walker during a huge soccer game less than a day after his death ... tells TMZ Sports, they're sorry for the bad timing and are working to remove the ad.

Walker -- who was a spokesman for Cool Water by Davidoff -- was featured in an ad for the product that ran during the U.K. broadcast of the Chelsea vs. Southampton match on Sunday ... and fans were pissed that spot ran so soon after he passed.

Now Coty, Inc. -- the company that owns the fragrance -- is issuing a mea culpa for the mistake ... saying, "We apologize for any upset that may have been caused by those that were aired subsequent to his death."

The rep added, "We are working quickly to suspend all of our ads featuring Paul out of respect to his family and friends."

Probably a good idea.

For more sports stories, check out tmzsports.com!
6 COMMENTS

No Avatar

1.

Rob9    

Easy Fix for this one.... BAN THE ****ING PRODUCT! thank you

222 days ago
2.

Jacqui    

Why is it bad to air this commercial? The man died, so now no one should ever see his image, speak his name, or buy his products again? Seems like a $h*tty way to "honor" his memory to me.

221 days ago
3.

JiLL1    

God he was handsome.

221 days ago
4.

Chase    

What's the big deal? I never knew he did a Cool Water commercial...but, as usual, he looked d@mn good in it.

221 days ago

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