Apple CEO Tim Cook -- Sorry For Our Crappy New Maps

Apple CEO Tim Cook is admitting ... the company's new "Maps" program suuuuuuuucks ... but he vows to make up for the mistake.

Cook just released a statement ... saying, "We are extremely sorry for the frustration [the Maps program] has caused our customers and we are doing everything we can to make Maps better."

Cook adds, "While we’re improving Maps, you can try alternatives by downloading map apps from the App Store like Bing, MapQuest and Waze, or use Google or Nokia maps by going to their websites and creating an icon on your home screen to their web app."

Still, Cook promises to fix the issues ASAP ... saying, "Everything we do at Apple is aimed at making our products the best in the world ... We will keep working non-stop until Maps lives up to the same incredibly high standard."