Steve Barnes of Cellino & Barnes Law Firm Reportedly Killed in Plane Crash

Steve Barnes -- co-founder of the personal injury law firm, Cellino & Barnes -- has reportedly died after a plane he was piloting crashed in upstate NY.

Barnes and a female passenger were reportedly killed Friday when the single-engine, propeller-powered Socata TBM 700 6-seater plane crashed in a wooded area in Genesee County. Barnes and the woman were the only ones on board.

Officials have not yet identified the victims, but The Buffalo News is reporting that a lawyer at Barnes' law firm confirmed Steve was piloting that plane.

A Buffalo TV station also reported the plane is registered to an address matching that of Cellino & Barnes' offices. While the name Steve Barnes may not be universally known, his firm's jingle definitely is. That toll-free number, 800-888-8888, at the end of the commercials really does stick in your head.

Barnes and his former partner, Ross Cellino, worked together for almost three decades before splitting back in June.