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Oprah Winfrey

Gets Swiss Apology

After Racist Incident at Purse Store

8/9/2013 7:50 AM PDT BY TMZ STAFF
breaking news

The entire country of Switzerland is begging for Oprah Winfrey's forgiveness ... after a racist shop assistant in Zurich refused to show her a handbag because it was "too expensive" for O.

The incident occurred last month, when Oprah was in Zurich to attend Tina Turner's wedding ... and walked into the upscale Trois Pomme boutique where she noticed a $40,000 handbag.

When Oprah asked to see it, the shop assistant refused -- insisting it was out of O's price range. RACIST!!!!

Oprah described the exchange to "Entertainment Something": 

"One more time, I tried. I said, 'But I really do just want to see that one,' and the shopkeeper said, 'Oh, I don't want to hurt your feelings,' and I said, 'Okay, thank you so much. You're probably right, I can't afford it.' And I walked out of the store."

Now, Switzerland's national tourism board has issued an apology on behalf of the country -- saying, "We are very sorry for what happened to her."

The board also begged for Oprah's forgiveness on Twitter ... saying the shop assistant "acted terribly wrong."

FYI -- Oprah reportedly made $77 million dollars last year ... so, suck on that racist shop assistant.



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Dingo Ate My Baby    

She should have said "ok forget the bag I'll buy the store."

403 days ago


They better watch out or Oprah will buy Zurich!

403 days ago

A Dinosaur     

There goes your commission.

403 days ago


Oprah's probably MORE pissed that the shop assistant didn't know who she was!

403 days ago


She was too nice--I would have brought in the cameras and watched the little racist twirp squirm. She could of really had fun with this moron!

403 days ago


Let's see how many "N" word comments this story gets... Hahaha!

403 days ago


We are supposed to feel sorry for Oprah Windbag because she was not able to purchase a $40,000 handbag. Meanwhile , there are people in Los Angeles living in a cardboard box on the street......

403 days ago


How is this race related? I'm white and I've encountered plenty of condescending retail clerks in higher end stores. She'd probably do the same thing to Bill Gates - sizing him up by looking at his $40 calculator watch, Members Only jacket, and old loafers.

403 days ago


fun fact: the owner of the shop actually attended Tina's wedding as well!! And she stated that she does not see any wrong doing in the sales persons behaviour, and she fully supports her and will not fire her under no cir***stances. She says she didnt act out of racism but it was a misunderstanding because the purse was behind security glass and she didnt wanna take it out of there. Yes I know it does not make any sense at all but thats the shop owner's statement - they do not judge by faces she said, it was just a misunderstanding.

403 days ago


Dumb store! You would think a store that sells 40 K purses would have seen oprahs picture.

and if oprah can not afford a purse... WHO can???

403 days ago


Not everybody knows Oprah. Maybe she didn't have makeup and her spanks on. Without that she looks like anyone else. Also she could have thrown her name out there, just to see a reaction if nothing else. So don't make an international incident of it.

403 days ago


Miss O had Class even in the face of an A--

403 days ago


I don't see how this is racist. Elitist and assumptive, definitely, racist, not so much.

403 days ago

Spunky Funk    

LOL - she doesn't know who Oprah is.

403 days ago


I think what the clerk meant was 'this bag isn't big enough to contain all of Oprah's snacks"

403 days ago
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