Pet Tracker Wins 2nd Chance with Brooke's Dog

We've learned the same pet-tracking service that failed to help Jessica Simpson find her lost dog is back in the saddle for Brooke Burns' missing Malti-Poo.

The company's rep tells us they made 5,000 calls to Brooke's neighbors yesterday free-of-charge with

-- and they'll make just as many today if need be.

Stepping up to the plate with an 0-1 count isn't easy -- but at least this time the owner didn't personally see a coyote gnawing on her pet before it disappeared.