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'Hangover 2'

WB Crushes Louis Vuitton

in Luggage War

6/18/2012 7:36 AM PDT BY TMZ STAFF
breaking news

0618_hangover_2_2
If you ever wanted to hear a federal judge break down a joke from "Hangover 2" and explain why it was (or wasn't) funny ... you're in luck ... 'cause it just happened.

Long story short ... Louis Vuitton just LOST its legal battle with Warner Bros. over a joke Zach Galifianakis made in "Hangover2" ... when another character pushes his luggage and Zach quips, "Be careful, that is ... that is a Lewis Vuitton!"

LV had claimed WB had infringed its trademark and confused the public ... because the bag featured in the movie was NOT a real Louis Vuitton.

But the judge ruled ... WB didn't do anything wrong because the use of the bag, in conjunction with the joke made by Zach's character (Alan), was an artistic expression protected by the 1st Amendment.

And just in case you didn't get the joke ... the judge provided a detailed analysis. Enjoy!

"Alan's terse remark to Teddy to '[be] [c]areful' because his bag 'is a Lewis Vuitton' comes across as snobbish only because the public signifies Louis Vuitton ... with luxury and a high society lifestyle."

His remark also comes across as funny because he mispronounces the French 'Louis' like the English 'Lewis,' and ironic because he cannot correctly pronounce the brand name of one of his expensive possessions, adding to the image of Alan as a socially inept and comically misinformed character.

This scene also introduces the comedic tension between Alan and Teddy that appears throughout the Film."

33 COMMENTS

No Avatar
1.

ManiacalZebra    

The ruling isn't surprising. The French don't understand humor. They thing Jerry Lewis is hilarious. Or is that Jerry Louis?

773 days ago
2.

elysummers    

"LV had claimed WB had infringed it's trademark and confused the public ... because the bag featured in the movie was NOT a real Louis Vuitton. " Tha was the point - that it was a knock off.

773 days ago
3.

Delaware D    

LOL!!! (I think.)

773 days ago
4.

DopeLikeCoke    

Classic *Alan voice*

773 days ago
5.

Dan Frederiksen    

a reasonably intelligent judge.
why did it take so long though

773 days ago
6.

tenley    

Why is Lindsay Lohan (and Kim Kardashian, etc.) able to sue companies making spoof commercials and musicians with artistic license left and right for using the name Lindsay or having a baby with that name be a milkaholic -- but a company with a trademarked and copyrighted brand cannot?

773 days ago
7.

Everyones~A~Star    

Lewis should just fuggen relax

773 days ago
8.

Jay    

I dont know if I feel this way because I am a law nerd but this post freakin cracked me up.

773 days ago
9.

Truth    

SOOOO ALL THE JUDGE DID WAS SIT AND WATCH THE ENTIRE MOVIE. MAYBE HE HIS NEXT JOB S/B MOVIE CRITIC??? WOW, AND "LEWIS VUITTON" WASTED MILLIONS OF DOLLARS IN LAWYERS AND COURT TIME FOR THIS CRAPTASTIC OBVIOUS INTERPRETATION. #TRUTH!!

773 days ago
10.

Pudding Tang    

Well Lewis has absolutely no sense of humor. Also, by bringing in the lawyers, they totally represent themselves as uptight snobs. A requirement for anyone who would buy this brand. ...... HILARITY TRUMPS IGNORANT SNOBBERY!!!!!!!!

773 days ago
11.

jeff    

Don't care either way. The first hangover was overrated. I turned off the second hangover about 45 minutes in. With a buzz on and it still sucked. Not 1 laugh in 45 minutes.

773 days ago
12.

Flying Blind    

"Breaking News" TMZ is jumping the shark

773 days ago
13.

ummm?!    

It should have been obvious to LV, they would lose. Warner Bros had their bases covered. Fake bag and wrong pronounciation of the LV name. The judge made the right call.

773 days ago
14.

Alessa    

C'mon that was the part that made me laugh the most! The guy has a Lewis Vuitton from the flea market and can't pronunce it correctly like most owners of that ugly LV brown and beige piece of plather LMFAO OMG but they swear they're are high class by owning one of those LOL
I hope Louis Vuitton don't sue StewIe for saying LOUUUUUISE, LOUISE, LOUISE..... hahaha
stupid rich people have not enough money and so bored they have to sue someone....then my grandpa can sue LV ass for using his first name on the handbags bahahahahaha

773 days ago
15.

parlayer    

louis put your baton away

773 days ago
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