Lynn Swann Named USC Athletic Director ... My FB Star Son's Coming Too!

USC has announced Lynn Swann will take over as athletic director ... succeeding Pat Haden, who recently announced he'll be stepping down in June.

Swann played WR for the Trojans from 1971 to 1973 and went on to have a prolific NFL career -- winning 4 Super Bowls.

And get this ... Lynn's son, Braxton Swann, is a superstar high school defensive back who says he plans to attend USC next year.

After his football career, President George W. Bush appointed Swann Chairman of the United States President's Council on Physical Fitness and Sports.

Swann has also been very involved in politics -- running for governor of Pennsylvania as a Republican back in 2006 ... though he lost that election.