DJ Khaled Goes Undercover

DJ Khaled can make huge hits, Snapchat like a king and also drive the hell out of a Lyft while going totally incognito.

Khaled recently put on a not-so-intricate disguise, and drove unsuspecting passengers around NYC. Check out the video ... he dropped a ton of very "key" hints, but most of the riders didn't have a clue.

Key to this video -- Khaled's chat about his "sex symbol" beard and, of course, the big reveal.