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UNICO Rips Remaining 'Jersey Shore' Sponsors

12/14/2009 2:25 PM PST BY TMZ STAFF

"Jersey Shore" already lost one pizza-making sponsor -- but now the largest Italian American group in the country is chewing out another dough factory for continuing to support the "Italian-bashing" reality show.

UNICO Rips Remaining 'Jersey Shore' Sponsors

UNICO has fired off another demand letter to the companies who continue to support the MTV show, tearing several sponsors -- including Papa John's Pizza, Nivea, LG Electronics and Burger King -- for supporting "such a discriminatory, insulting and Italian-bashing program."

UNICO president Andre DiMino added, "I am urging our supporters to call these sponsors and demand they pull their advertising from Jersey Shore."

As TMZ first reported, Domino's Pizza and an insurance group pulled out after the debut episode of the show. UNICO tells us MTV has since refrained from using the terms "guido" and "guidette" in promo clips and on their web site.

53 COMMENTS

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16.

Non-Believer    

Best show on tv. MTV has a huge hit on their hands. The advertisers that bailed will be paying triple to be back in rotation.

1712 days ago
17.

tpatricm    

I watched this show because of all the "HOOPLA" which I do not understand. This is simply a bunch of goofballs that are just trying to have some fun, this show cracks me up ! All these sponsors that have pulled out, oh well, I wouldnt eat dominos if you paid me, and all you Italians that are all upset get over it, what did you do at that age... nobody ever seems to remember how STUPID they used to be.

1712 days ago
18.

M.P.    

Piss off UNICO. UNLESS YOU WERE BORN IN ITALY AND THEN MIGRATED TO THE US YOU ARE NOT ITALIAN AMERICAN. Now drop the damn hyphens already! PC POSs.

1712 days ago
19.

carmen    

everyone who has been to the jersey shore knows these people exist. I didnt think i would like the show but sadly i am hooked.

1712 days ago
20.

Casey    

"Where was UNICO when The Sopranos protrayed Italians as murderers and thieves? I don't understand the difference between these shows?" The difference is as follows: The Italian characters in The Sopranos were mostly bad people. Bad and in many ways loathsome, but still human and in many ways complicated and interesting. The Italian people in Jersey Shore are so stupid and vulgar as to be almost sub-human. There is nothing interesting, complex or sympathetic about them. Their personalities have the subtlety of a fart and their lives have about as much meaning as a bad run of diarhhea. Hope this helps.

1712 days ago
21.

moses    

Is PaulieD one of the Gotti boys ????

1712 days ago
22.

Whamo    

These are real Italian people, not people acting in a sterotypical way for some TV producer. These people are what they are, and they happen to be Italian. I'm so sick of the PC attitude. We are nothing without a sense of humour!

1712 days ago
23.

moses    

The situation is the show sucks harder the a crack whore !!

1712 days ago
24.

I hate rappers    

Sick of hearing about this sh*t Italian group, so just fired off an email to the director of UNICO. FYI, all people listed on their contact us page are Italians. Discriminating dagos


Attn: Sal Benvenuti Executive Administrator UNICO

Hey Sal,

If it looks like a dago, and smells like a dago.............it must be a DAGO

Italians are proud people, maybe to proud. Go back and refresh your memory on your glorious courageous history. You should be proud that these stupid punk ass Italians are making an honest living, they are doing you proud.

WORLD WAR 1

In the years that led up to World War One, Italy had sided with Germany and Austria-Hungary in the Triple Alliance. In theory, Italy should have joined in the sides of these two nations when war broke out in August 1914. She did not. Italy's experience in World War One was disastrous and ended with the insult of her 'reward' at the Versailles Settlement in 1919.

What Italy did was wait and see how the war progressed. On April 26th 1915, she came into the war on the side of the Triple Entente – Britain, France and Russia.

Many socialists had supported the government ‘s stand in keeping Italy out of the war in 1914. The nationalists, however, were horrified. To start with, Mussolini was against the war:


WORLD WAR 2

In October 1935 Mussolini sent in General Pietro Badoglio and the Italian Army into Ethiopia.

The League of Nations condemned Italy's aggression and in November imposed sanctions. This included an attempt to ban countries from selling arms, rubber and some metals to Italy. Some political leaders in France and Britain opposed sanctions arguing that it might persuade Mussolini to form an alliance with Adolf Hitler and Nazi Germany.


Over 400,000 Italian troops fought in Ethiopia. The poorly armed Ethiopians were no match for Italy's modern tanks and aeroplanes. The Italians even used mustard gas on the home forces and were able to capture Addis Ababa, the capital of the country, in May 1936, forcing Emperor Haile Selassie to flee to England.

Adolf Hitler had been inspired by Mussolini's achievements and once he gained power in Germany he sought a close relationship with Italy. In October 1936 the two men signed a non-military alliance. By the end of 1941 Italy was totally dependent on Nazi Germany.



Best Regards


JUST SAYIN

1712 days ago
25.

Matt    

Like someone else said, they are somewhat respectful of each other. They understand what a Summer House at the Jersey Shore means. Usually trying to get laid and party. They try not to cramp on each other's game and the one chick that did they all hated and left. The Sammy chick and the big dude are like any other "Real World" couple, the rest of them are like any other Real World people trying to have fun. These people just act like people from NY in a NJ setting which is why these are the people that usually get into fights at the Jersey Shore because real NJ people think their a joke.

This show is hilarious, finally a funny show on MTV.

Jersey Shore and True Life: I Have a Summer Share with Tommy "Cheesebawls" are the 2 funniest shows MTV has had in a while.

1712 days ago
26.

wheat thin    

i bet the guys are gay

1712 days ago
27.

moses    

DOUCHE NOZZELS !!!1

1712 days ago
28.

Ewwww    

Italians aren't as cool as they seem to think they are. A lot of people don't even consider them white. In the 1890s in America some of them were lynched...like blacks.

1712 days ago
29.

100%DominicanaPaktmate    

OMG! this is the best reality tv show on right now. If you havent watched it please do so ASAP! ahahahaha they are hilarious. I really dont get what the big deal is. Every nationality has a stereotypical group but that doesnt mean this group represents all Italians. But let's not deny that there are many young Italian-Americans whom act this way. So I say GO JERSEY SHORE LMFAO I wished this show was on everyday.

1712 days ago
30.

lol    

These people are cracktastic. I remember getting a chain email showcasing this breed (if you will) of people at their homecomings. LOL.....They are not from Jersey though. These are a certain breed that come from Long Island i think? The orange skin and combed up hair and plucked eyebrows. This is all an homage to those Gotti kids I think who started that look? And if GOTTI ain't a red-sauce NY style Italian, I don't know what is? There are 2 types of Italians. The classy proscuitto and melon and hard cheese and pepper eating type and the red sauce guido tracksuit gucci rich type. These are the Sbarro eating, open shirt, my uncle is in the mafia posers.....

1712 days ago
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