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Nike

Accused of Jacking

Trademark for Jordan Swag

5/7/2012 7:15 AM PDT BY TMZ STAFF
EXCLUSIVE

0507_michael_jordan_nikeThe term "lottery pick" is synonymous with basketball, but a clothing company claims they have the trademark on it ... and they're going after Nike for using it on a Michael Jordan jacket. 

According to a lawsuit filed in Illinois, Urban Motive Sportswear claims they have been selling an energy drink, sportswear apparel and other merchandise for years with the trademark "Lottery Pick" ... which they claim they registered back in 2004. 

But Urban claims Nike straight up stole their trademark by selling a jacket called "Jordan LS Lottery Pick Jacket." They say this violation is particularly hurtful to their business because they did a lot of marketing in Chicago -- where Jordan played most of his career -- and claim they even gifted some gear to MJ's sons.

Air Jordan Lottery Pick Jacket
In the docs, Urban says this trademark infringement has "damaged [them] in a manner that cannot be fully measured or compensated in economic terms and for which there is not adequate remedy at law."

They are suing Nike for trademark infringement and seeking unspecified damages. Jordan is not a named defendant. 

A rep for Nike says they do not comment on pending litigation and calls to the Charlotte Bobcats (the NBA team owned by Jordan) were not returned.

For more sports stories, check out tmzsports.com!
8 COMMENTS

No Avatar

1.

Smarg    

Anything associated with MJ reminds us of adultery, sexual predation, and the Wizards. Yuck.

717 days ago
2.

Sunset    

His public image had become that of a sleaze ball.

717 days ago
3.

c    

If they can't measure the damage, and the law can't remedy it anyway, what the **** are they doing?! Then just shut the hell up and go away with this stupid ass lawsuit. They're just trying to get their name in the papers because no one has heard of their stupid company.

717 days ago
4.

EMP BITE ME    

After bakstetball Jordan became worse then any of the money hungry celebs

717 days ago
5.

samson    

You called the Bobcats? To get a comment from owner Michael Jordan, who wasn't named in the suite? Was it their help line that you dialed?

717 days ago
6.

who dat    

A rep for Nike wasn't available (for comment) because they were to busy punishing underage children in their sweatshops for working to slow and missing quota.

717 days ago
7.

Tim    

My comment really got deleted? Really? TMZ is the one posting a screen-cap from MY website without credit.

717 days ago

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