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LeBron James I'm the Bleepin' Champ!!

6/22/2016 2:37 PM PDT

LeBron James -- I'm the Bleepin' Champ!!!

Breaking News

LeBron James went full Richard Pryor during his speech at the Cavaliers championship parade ... shocking fans and giving TV censors heart attacks.

We can't recall the King ever dropping even a single 4-letter word on camera, but this time on the mic he let loose -- working the stage like a stand-up comedian -- even though kids, including his own, were watching.

Check out the highlights. It's LBJ's championship and he'll cuss if he wants to!

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