Kid Rock's hatefulness is showing again, and he seems pretty damn proud of it -- while responding to the video of him hurling a homophobic slur, he's choosing to repeat the word and attack his critics.
The singer publicly addressed the video TMZ posted of him using the epithet at a Tennessee bar last weekend by tweeting this ... "If Kid Rock using the word f***** offends you, good chance you are one."
He attempted to put a friendly spin on it by adding, "Either way, I know he has a lot of love for his gay friends and I will have a talk with him. Have a nice day."
Kid credited the comment to Bob Ritchie -- his legal name -- in what seems to be a warped use of the third person to excuse his behavior or dismiss the backlash he's getting.
Either way, it's an incredibly bad look, but he clearly doesn't care much what anyone thinks.
We broke the story ... Kid was on the mic Saturday night at FishLipz Bar & Grill when he dropped the homophobic slur in the middle of a rant about the crowd recording him with smartphones.
It's all pretty on-brand for the rocker, as he's made it a habit to blurt out whatever he's thinking onstage, or anywhere else.