Bernie Sanders' Mitten Maker Sees Big Sales Spike On Anniversary of Viral Meme
Bernie Sanders Mitten Maker Sees Big Sales Spike ... On Meme's Anniversary
1/21/2022 1:00 AM PT
Bernie Sanders is making money for some of his constituents, thanks to a meme from the Inauguration ... because folks are buying more of those famous mittens on the 1st anniversary.
Here's the deal ... Bernie became an instant meme when he wore a pair of mittens, gifted to him by an elementary school teacher in Vermont, when Joe Biden was sworn into office on a chilly day in Washington D.C.
People started buying tons of handmade mittens from Jen Ellis, the woman who sent that pair to Bernie back in 2016, and now we're told sales are spiking again.
Jen was overwhelmed by the initial demand ... she partnered with the Vermont Teddy Bear Company to manufacture and distribute the mittens infamously worn by Bernie ... and the company tells us they saw a 50% spike in mitten sales Thursday, which marked one year since the Inauguration.
VTBC says they attribute the uptick in mitten sales to the anniversary of Bernie's viral moment ... with folks mostly snapping up blue and gray mittens, even though there's no exact replica of Bernie's for sale.
The company says they've sold 12,000 pairs of mittens since partnering with Jen back in March 2021 ... and to keep up with the demand they hired 10 more workers.
Jen says she gets tons of fan mail now ... people send her art, books and mittens they've made ... but Jen tells us she's still focused on teaching her 2nd-grade students and doesn't want the mittens side hustle to become her full-time gig.
It's interesting ... Jen says she also sent mittens to Biden and Kamala Harris in February, but she doesn't know if they got them. There haven't been any viral photos of Joe and Kamala in mittens, so who knows. 🤷🏽♂️