8:14 AM PT -- On Friday, Freddie officially let the rabbit out of the bag ... his new album "SSS" would be released September 30 and the announcement came along with the first single, "Too Much" featuring Moneybagg Yo.
Freddie Gibbs is apparently switching to album mode following his latest e-tussle with Benny The Butcher ... dropping clues on billboards that are popping up all over the country.
TMZ Hip Hop obtained images from Los Angeles, Chicago and New York ... promoting an “SSS Casino” ... which is also the name of Freddie’s upcoming album.
When dialed, the Las Vegas number plays an automated message from a female concierge who instructs callers their “soul is sold separately,” which is the acronym for “SSS.” The posts also subtly tout Freddie’s “Big Rabbit” nickname in blue lettering, tying the riddle together.
Freddie’s last release came in 2020, the Grammy-nominated “Alfredo” collaborative album with The Alchemist and sources close to the situation say the new project will be slated for a fall release.