Influencer Deaths

Brazilian influencer Ulissias Marcelli and her boyfriend were found shot to death along a rural roadside in Brazil ... and local law enforcement suspects the couple may have been held captive before they were killed.

The grim discovery was made Saturday near Porto Seguro ... when a rural worker spotted the bodies and alerted police.

Investigators believe Marcelli and her boyfriend, Vinícius Souza de Carvalho, may have been abducted before the deadly shooting ... though exactly what happened remains under investigation.

German influencer Laura Viktoria Härtig is dead after reportedly being involved in a head-on bike collision during her honeymoon.

Laura's Instagram page announced her death on Sunday ... and according to Italian outlets Trentino and il Dolomiti, she died from injuries she suffered 19 days earlier when she crashed into former Olympic skier Peter Runggaldier while they were biking on a mountain pass in Northern Italy.

The reports say the crash was so bad Laura's bicycle split in two ... and she had to be resuscitated at the scene before being airlifted to a local hospital.

Mailson Araujo, a Brazilian bodybuilding influencer and rising pro, has died at just 35 years old ... days before he was set to take the stage.

The muscleman died on Monday after suffering a medical emergency at his home in Alagoinhas, Brazil, according to reports, despite the quick action of his mother, a nursing tech, who immediately rendered aid -- in addition to first responders.

Araujo was pronounced dead at the scene. His cause of death hasn't been announced.

"Okay Baby" influencer Katelynn Ordone divorced her husband Jaelen Ordone ... revealing the split more than a year after the tragic death of their son, Preston.

Katelynn confirmed the divorce to PEOPLE ... after she changed her IG handle and posted photos with a new man.

As TMZ reported ... 2-year-old Preston died in April 2025 after the family's 2011 Ford F-150 pickup truck he was riding with his parents, veered off the road and slammed into a tree, according to the Louisiana State Police.

Connor Murphy's friends were so concerned about the late looksmaxxer's bizarre behavior, they tried contacting his family just one day before he died.

Connor's former roommate and close friend, Tony Huge, tells TMZ ... Connor's "weird" behavior led him and other friends to attempt to contact Connor's family to stage an intervention ... feeling they might be able to get the "old" Connor back.

Tony says they were unable to reach anyone in Connor's family ... and the next day, Connor drowned in Thailand.

Tony, another fitness guru who was very close to Connor, explains ... Connor often acted as a "character" version of himself to create his crazy stunts and pranks for social media. The issue was ... Connor began keeping the mask of the character on, and would switch to his "normal" self only when Tony urged him to.

Kauana Bilhar -- an influencer from Brazil -- has died after falling 27 stories ... according to multiple reports.

The social media sensation passed away earlier this week, her uncle told the Brazilian outlet G1, after she fell from her balcony in Dubai, where he said she's been living for the past two years.

The United Arab Emirates' Ministry of Foreign Affairs also released a statement in which it acknowledged it is “monitoring the case and remains available to the family to provide appropriate consular assistance” through the Brazilian Embassy in Abu Dhabi.

Connor Murphy was in production on a documentary before his death ... TMZ has learned.

Sources familiar with the project tell TMZ ... the fitness influencer was actively working on the doc, which focused on "looksmaxxing" and "biohacking."

Looksmaxxing is the pursuit of maximizing physical attractiveness through methods, while biohacking centers on using diets, supplements, and other techniques to optimize physical and mental performance.

We're told Murphy and a friend in Thailand had become leaders in those fields, making them the focus of the film.

Ayzia J. Toledo -- an influencer who went by Ayzia J on social media -- was sober for months and rebuilding her personal brand before she crashed her car and died.

Ayzia's brother, Javeer Peterson, tells TMZ ... she wasn't out partying before the fatal wreck, and was traveling from one booking to the next when she lost control of her BMW and hit a tree.

Her brother says Ayzia was big in the streaming world -- collaborating with Kai Cenat and Blueface -- but she had taken a step back from streaming due to a bunch of drama ... and was working hard to rebrand herself.

Fitness and "looksmaxxing" influencer Connor Murphy's close friend is remembering him as someone who gained "superhuman abilities" before he died.

Check out the video tribute shared by fitness influencer Tony Huge ... he says Connor was taking a deep dive into questions about the meaning of life and consciousness in the days leading up to his death, telling followers he believes Connor "tapped into a level of consciousness that most people never will be."

Tony grows more emotional as he admits there will be some "crazy this, crazy that" discourse surrounding Connor's death ... but he hopes people can see the deeper message in what Connor was trying to teach.

Late fitness and "looksmaxxing" influencer Connor Murphy had an eerie final post on YouTube ... uploading a clip days before his death that was captioned "Obituary Pending."

Check out the video ... Connor is in a living room doing a bunch of random things while hard rock plays in the background. But, what's most unusual are his final words in the video ... he says "you mother f****** have an unhealthy relationship with death," while staring directly at the camera.

Also worth noting ... the video is titled, "RIP Elon Muscular."

The deadly drive-by shooting in Florida that killed influencer DreamDoll Brii -- real name Brianna Johnson -- also killed her cousin ... TMZ has learned.

The Miramar Police Department tells TMZ ... Brianna's cousin, Arthur "A.J." Lee Johnson III, died in the hospital after suffering critical injuries in Sunday morning's ambush.

As TMZ first reported, Brianna was fatally shot early Sunday morning after leaving a party in Miramar. She had two passengers in her car, who were both rushed to the hospital in critical condition.

The frantic 911 calls made moments after influencer DreamDoll Brii was gunned down in a Florida drive by shooting have been released ... and they're heartbreaking.

TMZ has obtained the chilling emergency calls made to Miramar Police, capturing the panic that unfolded in the immediate aftermath of Sunday's deadly shooting.

In one call, a man can be heard frantically pleading with the dispatcher, repeatedly shouting, "Please help me! Please help me! Please! Please!" as he begs for officers to rush to the scene.

Influencer Ayzia J. Toledo -- who went by Ayzia J on social media -- is dead after crashing her car into a tree.

Ayzia was driving a BMW on a New Jersey freeway Sunday night when she lost control of the car, drove off the road, flipped and slammed into a tree ... according to New Jersey State Police.

Police say Ayzia and her front seat passenger, Henrietta Carter, were both killed in the crash ... while a third passenger in the backseat survived with minor injuries and was taken to a local hospital.

Dreamdoll Brii -- real name Brianna Johnson -- posted just hours before her death on Monday after being shot while leaving a party in Florida.

Check out the video ... it looks like the 21-year-old influencer was at a get-together in a parking lot, with a bunch of people who look about her same age. A bunch of cars were gathered at the spot ... one of them bouncing with someone throwing money out the window.

There's a second panel to Brianna's final Instagram story post ... with her sitting inside a white car with a lavish interior, and a caption that reads "I been had her, check my Myspace back then, I been turnt up."

7/7/26 6:39 AM PT -- The drive-by shooting that killed influencer DreamDoll Brii was caught on video ... and it's tough to watch.

Influencer DreamDoll Brii -- real name Brianna Johnson -- has died after being shot as she was leaving a party in Florida, TMZ has learned.

Police say the victims were driving a fluorescent green Lamborghini SUV around 5:30 a.m. Sunday when shots rang out. According to the Miramar Police Department, the SUV traveled about a block before crashing.

Cops say the vehicle reached the intersection, a white sedan pulled alongside the driver’s side and opened fire ... striking three occupants.

Police rushed to the scene after receiving a ShotSpotter alert and found the Lamborghini had hit stop sign. All three people inside were rushed to nearby hospitals in critical condition. Police later confirmed the female victim, Brianna, died from her injuries.

Miramar Police Chief Delrish Moss said detectives are still trying to determine whether the Lamborghini was followed into the neighborhood by the shooter.

"Certainly they targeted this particular car for some reason," said Moss. "We're trying to figure out why" ... adding investigators currently have only limited information about the suspect. It seems they have some profile of the shooter, but they haven't been able to ID him/her.

Brianna had built a large following on social media, where she was best known for her viral track 'Bend Ova,' which became a popular TikTok sound. She had more than 370,000 followers on TikTok and another 85,000 on Instagram.