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Pharrell Williams has certainly served as a fashion icon over the years, but that title will now hold some new weight, cause he's taking over as Louis Vuitton's new men's creative director ... a spot previously held by Virgil Abloh.

The move was announced Tuesday by LV Chairman & CEO Pietro Beccari … who welcomed The Neptunes producer with open arms and praised his past collaborations with the brand.

Pharrell's first collection with LV will debut next June during Men's Fashion Week in Paris.

Pharrell’s acquisition makes for historic news -- Virgil, who died in November 2021 after a bout with a rare cancer, was the first Black American to be a lead designer for a European luxury house, and Skateboard P is now the second!!!

What's worse than getting stomped by Seth Rollins?! Getting stomped by the WWE Superstar as he rocks a pair of MSCHF's "Big Red Boot" ... the viral/trendy footwear that's reselling for over $1K and is all the rage among celebs!

On last night's episode of Raw, Rollins came out to the ring at the Barclays Center in Brooklyn to confront The Miz ... and it was impossible not to notice his choice of footwear.

Seth was cutting a promo calling out Logan Paul for being an attention-seeker ... when Miz clowned him for wearing the "stupid Super Mario boots."

Austin Theory interrupted the segment, but Rollins temporarily got rid of him, before turning his attention back to Miz, and delivering his signature "Curb Stomp" finisher, boots and all.

Seth is the first WWE star to appear on TV wearing the popular boots, but he isn't the only famous person joining the wave, and he won't be the last.

Diplo pulled up to Madison Square Garden Monday night and was seen wearing the boots courtside while he took in the Nets-Knicks game in a battle for New York.

Last week, Thunder star Shai Gilgeous-Alexander hit up Crypto.com Arena (the night LeBron James passed Kareem Abdul-Jabbar as the NBA's all-time leading scorer) sporting the boots.

Lil Wayne, Janelle Monae, and a bunch of other celebs and athletes also wore the Big Red Boots.

The Big Red Boots release wide on February 16, and while MSCHF is only charging $350, the BRBs are already selling for $1,200 on the secondary market.

Families are left devastated after a mass shooting at Michigan State University ... and "Flavor of Love" star Deelishis says her niece was among the 3 students killed.

Deelishis first posted Monday night, asking her followers to help locate her niece in the chaos following initial reports of the shooting. She wrote, "My beautiful niece @ariellediamond_ is a student at MICHIGAN STATE UNIVERSITY… she was in her classroom in the same building as the active shooter and we have not heard from her."

She continued, "If you know her whereabouts please dm me … in the meantime my family and I ask for your prayers 🙏🏼❤️‼️ #MichiganStateUniversity #ArielleDiamond"

Unfortunately, her niece Arielle never made it out ... the reality star later pinned a comment by another family member that said, "my sweet beautiful niece... RIP baby girl".

As we reported, a gunman -- identified by police by police as Anthony McRae -- went on a shooting rampage at MSU Monday night ... killing 3 students and critically injuring 5 others.

Hours later, he died from a self-inflicted gunshot wound. Right now, cops are investigating the incident and have not yet found a motive for the tragedy.

Valentine's Day is in full swing, and just like everybody else, celebs are celebrating the day of love in style ... whether it's by spending time with their boo or just rockin' it solo.

Gal Gadot showed off a massive bouquet of red roses, "Real Housewives" star Heather Dubrow and her hubby Terry shared a smooch, and Mark Zuckerberg got some heart-shaped breakfast from his kiddos for the big day!

Kourtney Kardashian is lookin' pretty cozy by the fire ... sippin' on a cocktail in a cute red outfit next to her droves of Valentine's Day candy -- assumingly from Travis Barker.

Influencer Corinna Kopf hopped in the jacuzzi while rockin' some sick shades ... lighting the water red to celebrate the day.

"Anne with an E" and "Stranger Things" star Amybeth McNulty wished a happy V-Day to her followers -- and showed off how she feels about the holiday!

Jason Sudeikis and Olivia Wilde's former nanny -- who allegedly blabbed to the media about them -- is now taking the ex-couple to court ... claiming they drove her to her wit's end and then some.

The woman's name is Ericka Genaro, and she just filed suit against both actors -- for whom she previously worked between 2018 and 2021. In the docs, obtained by TMZ, Genaro makes even more allegations about the dynamic during this rocky time in the partnership.

According to her ... Olivia abandoned the household, by and large, in 2020 -- around the time she reportedly started her romance with Harry Styles -- and it was because of this that Genaro claims a lot of pressure was put on her to fill in on multiple fronts.

Beyond just being the primary live-in nanny caring for OW and JS's two kids ... Genaro claims she also started to become a shoulder for Jason to lean on -- staying after hours for him to vent and talk about the delicate situation.

While Genaro says she gave Jason her ear, she also says this lopped on an incredible amount of stress and anxiety that she claims became debilitating -- on top of this, she also says her work duties started to be in way more demand, allegedly working round-the-clock.

Genaro says Olivia's absence from the home forced her to fill in on mom duties Olivia would normally undertake -- and she even says she confronted Olivia about this in person while she was filming "Don't Worry Darling" -- claiming Olivia came off as sympathetic and understanding.

However, Genaro says she flipped on a dime ... because she says Jason confronted her about this convo she allegedly had with Olivia, and that increased the tension in the household -- as Genaro says she felt she had to pick sides. Genaro says this anxiety became unbearable and that she was advised by medical professionals that she had to stop working ... essentially, she was given doctor's orders to take a 3-day break from the job.

But Genaro claims Jason wasn't receptive of this ... and allegedly fired her on the spot when she made this known to him.

Genaro claims she was wrongfully terminated, and alleges that Jason and Olivia violated several employment laws in California -- now asking for major damages under FEHA.

We've reached out to reps for Jason and Olivia on the lawsuit ... so far, no word back. But in October, Jason and Olivia told us of the nanny, "As parents, it is incredibly upsetting to learn that a former nanny of our two young children would choose to make such false and scurrilous accusations about us publicly."

Emily Ratajkowski and Eric André are baring it all to make their relationship Instagram official ... posing nude on a very special day for couples.

The comedian just posted a couple photos of him and Emily showing tons of skin ... Eric's on the couch in the buff and she appears to be wearing only a bra.

Eric's wishing Emily a happy Valentine's Day ... and it appears they're doing a little nude photo shoot at her place, with a couple of well-placed heart emojis over his privates.

As you can see, the wine was flowing and their clothes are all over the floor ... and there's furry rugs and a fireplace. How romantic.

Ever the comedian, Eric also posted one of the photos on his IG story with a different caption ... "💘Happy Black History Month💘."

As you know ... Emily and Eric have been dating since January, going out for a romantic evening in the Big Apple before jetting off on a tropical vacation.

Ya gotta hand it to 'em ... some celebs are all in when it comes to Valentine's Day, and they're not ashamed to show it by throwing up heart symbols.💘

Take it from Nicole Scherzinger, Bella Hadid, and Izabel Goulart ... if there's a day to bust out the heart hands, this would be it.

Of course, it's a popular pose year-round on the 'gram, but supermodel Alessandra Ambrosio's version -- on a Mexican island back around the New Year -- is sure to draw even more likes on this holiday.

Hell, even EDM superstar David Guetta's known to give his fans a handful of lovin' during his shows.

Ryan McKenna is learning life comes at you fast ... 5 years ago he was cheesing with Justin Timberlake in a viral Super Bowl moment at age 13, and on the eve of this year's big game cops say he was drunk and fighting with friends in a California Pizza Kitchen.

Ryan, famous for snapping a selfie with Justin on live TV in front of 113.7 million viewers during the Super Bowl 52 halftime show, had another eventful Super Bowl weekend ... only this time, we've learned he ended up in jail on a felony charge.

According to the arrest report, obtained by TMZ, cops were called to a shopping center in Naples, FL on Saturday night for a report of a man who was drunk and hitting his friend inside a CPK.

When police arrived, officers say a 15-year-old boy told them he was friends with Ryan but they had gotten into an argument that escalated to the point where 18-year-old Ryan stood up and aggressively pushed their table and started yelling obscenities at the boy's girlfriend.

Cops say they were talking to the 15-year-old when Ryan interrupted and started arguing with the boy. Police say Ryan was asked to step away but he kept arguing with the boy until cops got Ryan to calm down, step away and wait.

Police say shopping center security asked to have Ryan escorted off the property ... and while explaining the process to Ryan, cops say his behavior turned aggressive ... waving his arms, yelling and trying to approach the 15-year-old boy.

Cops say they put their hands on Ryan's chest to stop him from confronting the kid, but Ryan continued yelling and grabbed the officers' hands and removed them from his chest.

Police say that's when they tried to place Ryan in handcuffs and detain him ... officers claim he resisted, so they took him to the ground, where they say he continued resisting until finally putting his hands behind his back and getting cuffed.

Cops say Ryan was hauled off to Naples Jail Center and booked for felony battery on a law enforcement officer and two misdemeanors -- resisting arrest and obstruction of an officer.

Sharon Stone is tearfully paying tribute to her late brother who just passed away this weekend ... and it has her reflecting on the "tremendous loss" her family's endured recently.

The actress confirmed Patrick's death, posting a video Monday evening with the caption "Godspeed Patrick Joseph Stone." In the short clip, she says he did, in fact, suffer a fatal heart attack ... and noted he's the father of the late River Stone.

River was Patrick's 11-month-old son who died in 2021 after his organs failed -- and Sharon tearfully expresses how difficult these past couple years have been for her family.

SS says she's thankful for all the love and support during this time, and appreciates the condolences she's received as well ... adding that the loss they've endured is just here on earth.

Remember, Sharon lost her grandmother and godmother in 2020 to COVID-19. As she copes with all that death, she's encouraging people to continue being kind to one another.

TMZ broke the story ... Patrick went into cardiac arrest Sunday in Pennsylvania, and for now -- his death is being attributed to heart disease.

As Sharon pointed out, he's survived by his wife and 2 children. Patrick was 57.

A gunman went on a shooting rampage at Michigan State University on Monday night, killing 3 students and critically injuring 5 others before taking his own life.

The suspect, identified by police as Anthony McRae, entered two buildings on campus, turning both into shooting galleries as students ran for cover and heavily armed police officers stormed the area looking for the assailant.

Hours later, law enforcement caught up with McRae, who died from a self-inflicted gunshot wound, cops said. During the manhunt, police released surveillance images of McRae walking inside a building while gripping an unknown object in one hand. Police later recovered a weapon.

MSU Interim Deputy Chief Chris Rozman discussed the attack at a news conference ... "I can’t even begin to imagine what that motive would be. That will obviously be part of our investigation."

Rozman added, "we are unsure of any affiliation that the suspect had to the University."

The deadly assault marked the 67th mass shooting in the country so far this year. A mass shooting is defined as 4 or more people killed or wounded in a single violent incident, not including the gunman.

Rozman said police first started receiving 911 calls of a shooting at Berkey Hall around 8:18 PM ET. When cops arrived at the building, they found two students dead.

Soon after, Rozman said, officers responded to another shooting at the nearby student union building, where they discovered the third student deceased.

Rozman confirmed that 5 other victims were listed in critical condition at a local hospital.

Michigan Governor Gretchen Whitmer described the MSU community as "reeling" from the shooting. She also said, "We mourn the loss of beautiful souls today, and pray for those who are continuing to fight for their lives."

It's Gisele Bundchen's first Valentine's Day without Tom Brady in over a decade -- but she's still showing love for the romantic holiday nonetheless ... shouting out her doggos in a sappy IG post.

The supermodel -- who used to write about her love for TB12 every Feb. 14 -- switched up her message in the wake of her recent divorce from the NFL legend ... this year, choosing to pen a note to her pups.

"Pure love!!" said Gisele, who officially filed to split from Tom in October. "I am convinced they are little angels on Earth. Happy Valentine's Day to all! ❤️❤️❤️"

She added three photos to the post as well -- showing her getting some lovey kisses from the pets.

Of course, on this day just 12 months ago -- before trouble in paradise with the couple brewed -- Gisele and Tom swapped mushy messages about each other on their social media pages.

Bunchden even revealed she was planting trees in his honor to show him love.

The couple had dated since 2006 -- and were married for 13 years.

Paris Hilton's wearing her heart on her sleeve, leg, chest and everything in between -- so, basically, repping hard for Valentine's Day in a red and pink get-up on the eve of the holiday.

The reality star/entrepreneur and hubby Carter Reum kicked off their love celebration Monday night ... hitting up celeb hot spot Craig's in WeHo for dinner. And, her outfit certainly created quite a moment.

Paris's knee-length red dress was covered in pink hearts, and she accessorized with a red heart-shaped bag ... which had "Taken" plastered on it. Shout out to Carter!

The couple posed for pics and she briefly talked about her new metaverse dating show "Parisland" ... promising others they could find love in the virtual world.

As we reported, Paris and her husband announced they had a brand new baby last month ...  something the 2 have desired since their lush wedding weekend back in 2021.

BTW, "Parisland" launched on The Sandbox gaming system on Monday for anyone wanting to see Paris getting her matchmaking on ... or just find love themselves.

'Cause we all know how successful reality show couples have been. 😜

Not a single Kansas City Chief was included in the 100-plus million people who caught Rihanna's halftime show on Sunday ... with Patrick Mahomes revealing Monday that Andy Reid threatened to bench anyone who left the locker room for it.

The K.C. star quarterback told Jimmy Kimmel on "Jimmy Kimmel Live" that his head coach was dead serious in his chat with the team about it all, too.

"Coach Reid told us, he said, 'If you go out to watch the performance, just keep walking,'" Mahomes said, "'because you're not playing the rest of the game.'"

Of course, players ditching halftime adjustment talks to watch the big Super Bowl show is not unprecedented -- just last year, Bengals star kicker Evan McPherson was spotted watching Dr. Dre, Snoop and Eminem do their thing instead of being at his locker with his team. One of his coaches later panned him for it.

Doesn't seem anyone went against Reid's wishes this year -- no Chiefs player was spotted as Rihanna sang hit after hit after hit on the middle of the field -- but Mahomes said he had at least been told it was a good show.

Playboi Carti was arrested in Georgia for allegedly choking his pregnant girlfriend following an argument over a paternity test.

According to the arrest affidavit, obtained by TMZ, the woman told police the rapper grabbed her by her throat and pushed her, holding her neck until she could barely breathe. She even told cops she thought she was going to die.

Police say the woman told officers she's been in a relationship with Playboi Carti for 2 years, has lived with him since July 2022 and was 14 weeks pregnant at the time of the alleged incident on Dec. 20.

The woman told cops she wanted to talk to Playboi Carti about the baby and a conversation about a paternity test led to an argument, which she claims escalated to a physical attack. She told police a witness jumped in to try and break up the fight, and when she was able to escape Carti's grasp, she ran to her car ... where she claims he attacked her again.

The alleged victim told cops Carti tried pulling her out of the car and put his hand over her mouth as she tried to use the vehicle's SOS feature to call police. When cops arrived, police say the woman had visible injuries to her neck, chest and back.

Playboi Carti [real name: Jordan Carter] was arrested for felony aggravated assault.

Danny Trejo is filing for bankruptcy -- but it's not because the dude is broke or anything ... he's just got a nagging bill with the IRS that would best be resolved this way.

The legendary actor tells TMZ ... he's filing Tuesday for Chapter 11 bankruptcy, which mostly has to do with reorganizing his assets to help deal with this debt he owes Uncle Sam -- which he says is about $2 million in taxes.

Part of the reason he fell into this hole ... Danny says he was mistakenly claiming deductions over the years that caught up with him. He even jokingly tells us he now realizes that dog grooming isn't a legit expense you can write off. 😅

A quick note -- while Danny is personally filing for bankruptcy, his many businesses -- including his record label, his coffee/donut shops and, of course, his famed Trejo's Tacos -- are doing just fine ... and aren't affected by this.

Those enterprises are owned by corporations and LLCs he's created to run them, and we've been assured his own financial woes are not a reflection of how those are producing. On the contrary, all indications suggest Danny's doing swimmingly in the free market.

Blockbuster Video's making people be kind and rewind once again -- the company ran a new ad on Super Bowl Sunday that resulted in a massive spike in sales, and it didn't cost 'em an arm and a leg.

Sandi Harding, General Manager of the last remaining Blockbuster in Bend, OR, tells TMZ ... on Monday morning they saw twice the number of online merch orders than all of last week combined -- which she directly credits to their Sunday night ad.

While "Blockbuster" may be a recognizable brand, the video store operates just like a mom-and-pop, and the majority of their sales are driven from merch -- stuff like trucker hats and sweatpants.

The surge in sales is huge for the biz ... we're told it's a slow time of year for the store, as summer's when they rely on tourists to check out their store and buy merch. Customers can still rent DVDs like old times -- but they're obviously not selling like the good ol' days.

For those who missed it, the retro ad kept things funny while promoting the store -- joking the last Blockbuster will survive even an apocalypse.

The average cost for a 30-second spot on the Super Bowl broadcast on Fox was about $7 million this year -- so, wisely, Blockbuster opted instead to drop its ad on social media during halftime. Sandi says they had a slim production budget and got help from an NYC ad agency that donated time and resources to make it happen.